Straand Is Redefining Scalp Care

Launched in 2022, Straand, a Melbourne-based haircare line, is revolutionizing scalp care with its microbiome focused products. They believe in the concept that ‘healthy hair starts with a healthy scalp,’ offering an array of affordable products tailored to treat your scalp as closely as you do your face.

By incorporating prebiotics, Straand addresses the underlying causes of scalp issues instead of masking them with cheap chemicals and ingredients. Discover their top three bestsellers below:

Crown Cleanse Shampoo ($24) is a prebiotic scalp shampoo that helps cleanse, hydrate, and restore the scalp. It is designed to instantly hydrate and nourish the scalp’s surface, promoting a strong scalp skin barrier for healthy hair. The shampoo contains Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Glycerin, Salicylic Acid, Cedarwood Atlas Bark, Rosemary, and Patchouli essential oils, along with prebiotics for a healthy scalp microbiome.

Crown Boost Conditioning Treatment ($19) is a deeply hydrating conditioner and hair mask that nourishes the hair and scalp. It is designed to be the perfect ending to your scalp routine and can also be used as a hair mask for a more intensive treatment. The formula is specifically formulated to penetrate the follicles and provide long-term nourishment for healthier hair. It is suitable for colored and chemically treated hair.

Miracle Worker Exfoliating Scalp ($24) is a cleansing scalp scrub that revitalizes roots, exfoliates dead skin cells, and removes product build-up. Made with a concentrated formula, this all-natural scrub gently massages the scalp, stimulating hair follicles and promoting cell renewal and hair growth. It provides the ultimate at-home scalp detox, leaving you feeling refreshed, cleansed, and salon-fresh. 

Check our their website for the full product line and more information on the brand.

Kyrah Quilan Senior Editor at Beauty News NYC
Kyrah Quilan

Kyrah, a native New Yorker, embodies a unique blend of urban sophistication and creative spirit. With a background in PR and communications, she loves all things lifestyle, beauty, fashion and travel. You can find her scouring thrift shops for hidden gems, spending hours on her curly hair routine, planning her next solo trip, or curating a bomb Instagram feed.